Guerilla One

DISNEY ACQUIRES MARVEL ENTERTAINMENT FOR 4 BILLION

by CHRIS GROSSO on Aug.31, 2009, under COLLABS, Chris Grosso, EVENTS

Get ready for a marvel explosion. Cash has always been the crutch of the comics industries, now that money is no longer an issue expect to see a lot from marvel in 2010. There will be a spider man parade. Just please, keep Lucas and Spielberg away from marvel movies.

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“This transaction combines Marvel’s strong global brand and world-renowned library of characters including Iron Man, Spider-Man, X-Men, Captain America, Fantastic Four and Thor with Disney’s creative skills, unparalleled global portfolio of entertainment properties, and a business structure that maximizes the value of creative properties across multiple platforms and territories,” said Robert A. Iger, President and Chief Executive Officer of The Walt Disney Company. “Ike Perlmutter and his team have done an impressive job of nurturing these properties and have created significant value. We are pleased to bring this talent and these great assets to Disney.”

“Disney is the perfect home for Marvel’s fantastic library of characters given its proven ability to expand content creation and licensing businesses,” said Ike Perlmutter, Marvel’s Chief Executive Officer. “This is an unparalleled opportunity for Marvel to build upon its vibrant brand and character properties by accessing Disney’s tremendous global organization and infrastructure around the world.”

“Under the deal, Disney will acquire ownership of Marvel including its more than 5,000 Marvel characters. Mr. Perlmutter will oversee the Marvel properties, and will work directly with Disney’s global lines of business to build and further integrate Marvel’s properties.”

CBR

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